The logo of Denrieta Said with the tagline 'Snack Good, Stay Spicy' in a white stylized font on a black background.

The Problem

Henrietta Said had a bold brand and personality, but their social media wasn’t generating the engagement or growth to match.

Our Solution

Buzz & Bloom took over full social media management for Henrietta Said in 2026 and currently serves as the brand’s sole social media agency.

We manage their social strategy, content creation, photography, video, graphic design, paid media, community engagement, and day-to-day social presence—including an original social soap opera built to keep audiences coming back.

The Results

In our first six months managing Henrietta Said’s social media, performance surged across every major Instagram metric compared to the previous six months.

+1,398%

Follows

+881%

Views

+838%

Interactions

+518%

Reach

+713%

Profile Visits

The Soap Opera
That Took Off

In just a few months, the first episode of the Henrietta Said soap opera delivered:

150K+
views
10,000+
interactions
2,000+
followers

Real Comments From the Series

The series didn’t just reach people. It made them want to keep watching.

💛

“I love this mini series so much, I'm so invested.”

💛

“I can’t believe I’ve been waiting for this like a soap and it's from a Seasoned Nut Company.”

💛

“I have no idea why my algo brought me here. I’m staying.”

A hand wearing a white glove reaching for a bowl of cookies or biscuits on a table, with a pink book titled "Henrietta Said" and a plate of cookies with jam in the background.

Get ready
to pollinate your purpose!